Ticketmaster App Store
Ticketmaster
App Store
Ticketmaster
App Store
Ticketmaster
App Store
Ticketmaster
App Store
Visual refresh for the Ticketmaster preview images in the App Store
Visual refresh for the Ticketmaster preview images in the App Store
Visual refresh for the Ticketmaster preview images in the App Store
Visual refresh for the Ticketmaster preview images in the App Store
Objective:
Objective:
Objective:
With Ticketmaster mid-rebrand, the App Store presence was overdue for an update. Outdated visuals and messaging no longer reflected the product or the brand's new direction. Starting from "What can Ticketmaster do better than anyone else?" we built a new 30-second preview video and refreshed carousel around six core differentiators: the largest ticketing marketplace, Virtual Venue 3D seat maps, official league and artist partnerships, resale and transfer options, exclusive presale access, and personalized recommendations.
With Ticketmaster mid-rebrand, the App Store presence was overdue for an update. Outdated visuals and messaging no longer reflected the product or the brand's new direction. Starting from "What can Ticketmaster do better than anyone else?" we built a new 30-second preview video and refreshed carousel around six core differentiators: the largest ticketing marketplace, Virtual Venue 3D seat maps, official league and artist partnerships, resale and transfer options, exclusive presale access, and personalized recommendations.
With Ticketmaster mid-rebrand, the App Store presence was overdue for an update. Outdated visuals and messaging no longer reflected the product or the brand's new direction. Starting from "What can Ticketmaster do better than anyone else?" we built a new 30-second preview video and refreshed carousel around six core differentiators: the largest ticketing marketplace, Virtual Venue 3D seat maps, official league and artist partnerships, resale and transfer options, exclusive presale access, and personalized recommendations.
Objective:
With Ticketmaster mid-rebrand, the App Store presence was overdue for an update. Outdated visuals and messaging no longer reflected the product or the brand's new direction. Starting from "What can Ticketmaster do better than anyone else?" we built a new 30-second preview video and refreshed carousel around six core differentiators: the largest ticketing marketplace, Virtual Venue 3D seat maps, official league and artist partnerships, resale and transfer options, exclusive presale access, and personalized recommendations.
Results:
Results:
Results:
We made the case to leadership for a brighter, more energetic direction over the legacy black color scheme, better capturing attention in the App Store while reinforcing the new brand identity. Built to work across light and dark modes from a single asset set, the refresh drove a 37% lift in downloads.
We made the case to leadership for a brighter, more energetic direction over the legacy black color scheme, better capturing attention in the App Store while reinforcing the new brand identity. Built to work across light and dark modes from a single asset set, the refresh drove a 37% lift in downloads.
We made the case to leadership for a brighter, more energetic direction over the legacy black color scheme, better capturing attention in the App Store while reinforcing the new brand identity. Built to work across light and dark modes from a single asset set, the refresh drove a 37% lift in downloads.
Results:
We made the case to leadership for a brighter, more energetic direction over the legacy black color scheme, better capturing attention in the App Store while reinforcing the new brand identity. Built to work across light and dark modes from a single asset set, the refresh drove a 37% lift in downloads.
My Role:
My Role:
My Role:
Designer/Animator
Designer/Animator
Designer/Animator
Collaborators:
Collaborators:
Collaborators:
Clint Cebulak (Creative Director)
Clint Cebulak (Creative Director)
Clint Cebulak (Creative Director)
Tools:
Tools:
Tools:
Illustrator, After Effects
Illustrator, After Effects
Illustrator, After Effects
Service Provided:
Service Provided:
Service Provided:
Branding, Animation
Branding, Animation
Branding, Animation
Process
Process
Original
Original
